Privacy Policy
Barbersmiths ("we," "our," or "us") is committed to protecting your privacy and ensuring your personal data is handled securely and transparently. This policy explains how we collect, use, and protect your data, and your rights under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Information We Collect
We collect and process personal data necessary to provide our services:
From the Fresha booking system: Name, email address, phone number, and card details.
From our website: Name, email address, and phone number via contact or subscription forms.
From social media: Any information you share via direct messages or comments.
How We Use Your Information
Your data is used for the following purposes:
Contractual Necessity:
Managing bookings and providing appointment reminders via SMS and email.
Processing payments securely.
Legitimate Interests:
Sending occasional marketing communications if you have opted in.
Analyzing trends to improve services and tailor marketing campaigns.
Consent:
Sending newsletters and promotions (only if you’ve explicitly opted in).
Using cookies to enhance your browsing experience (see Cookies Policy below).
Sharing Your Information
We only share your data with trusted third parties to operate our services effectively:
Fresha: For booking and payment processing.
Mailchimp: For email campaigns and newsletters.
Analytics and Advertising Platforms:
Google Analytics and Hotjar for website performance tracking.
Facebook Pixel and Google Ads for tailored marketing.
We never sell or rent your personal information to third parties.
Data Storage and Retention
Your personal data is stored securely on systems compliant with UK GDPR requirements.
We retain your data indefinitely unless you request its deletion.
Your Rights
As a UK resident, you have the following rights under UK GDPR:
Access: Request a copy of the personal data we hold about you.
Rectification: Request corrections to inaccurate or incomplete data.
Erasure: Request the deletion of your data ("right to be forgotten").
Restriction: Request the limitation of data processing in certain circumstances.
Data Portability: Receive a copy of your data in a portable format.
Objection: Object to the processing of your data for direct marketing.
To exercise your rights, contact us at Contact@barbersmiths.com.
Marketing Communications
You can opt in to receive marketing communications when booking via Fresha or subscribing through our website.
You can unsubscribe at any time by contacting us at Contact@barbersmiths.com.
Marketing may include promotions, newsletters, and service updates via email, SMS, or social media.
Cookies Policy
Our website uses cookies to enhance your experience and collect data for analytics and marketing purposes.
What Are Cookies? Cookies are small files stored on your device to improve functionality and track usage.
Types of Cookies We Use:
Essential Cookies: Necessary for website operation.
Analytics Cookies: Used for performance tracking (e.g., Google Analytics).
Advertising Cookies: Help deliver relevant ads (e.g., Facebook Pixel).
You can manage cookie preferences through your browser settings.
Security of Your Data
We use industry-standard measures to protect your data, including:
Encryption of sensitive information.
Regular audits of our systems.
Restricted access to your personal data.
International Transfers
Your data is stored on secure servers within the UK or EEA. If transferred outside these regions (e.g., by third-party tools), we ensure safeguards like Standard Contractual Clauses are in place.
Data Breach Protocol
In the unlikely event of a data breach, we will:
Notify affected individuals within 72 hours.
Inform the Information Commissioner’s Office (ICO) where required.
Contact Us
For any privacy-related questions or to exercise your rights, please contact us:
Email: Contact@barbersmiths.com
Social Media: @barber_smiths
Phone:
Islington: 020 7424 5930
Shoreditch: 020 3302 9310
Marylebone: 020 3590 1367
Updates to This Policy
This policy may be updated periodically to reflect changes in our practices or legal obligations. Please check our website regularly for updates.